Cultural Common Ground Gets Harder to Come By

Fractured or fragmented? Are Americans at risk of losing a common culture? Has the seemingly infinite number of choices available to American media users created cultural divides or given people a chance to experience a wide variety of different cultures? Elizabeth Blair's article gets readers to think about how media has changed our view of culture.

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Instructional Ideas
  • Ask class members to analyze the appeals used and identify the target audiences of advertisements on their favorite media stations
Classroom Considerations
  • The resource assumes that all class members have access to a variety of media sources
  • Some class members may not be familiar with The Cosby Show 
Pros
  • The resource includes text-based and discussion questions
Cons
  • None